圆上咖啡包装

 

Yuanshang Coffee, with the philosophy of “ingenious”,“premium” and “trendy”, is a new domestic coffee brand designed for the youth. To echo the theme, its packaging, based on the prevailing young and popular culture, has blended in with minimalist and traditional Chinese cultural elements.

Its packaging is inspired by the “Five elements” from the traditional Chinese philosophy. On basis of the five elements (Gold, Wood, Water, Fire and Earth), the traditional Chinese colors are incorporated into the packaging to strengthen its recognition and distinguish the flavors. Moreover, the packaging features a design of the large and small cans. Boasting excellent convenience, the portable small cans enable sharing and promoting among friends. While the large cans, with simple styling, can be well blended in with the various modern household environments. Acclaimed for its toughness and endurance, the large cans are sustainable and adaptable in that if not used for storing small cans. They can be used for storing odds and ends like snacks and chargers.

 

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